Q&A with SVP of Global Marketing Richard Mingorance
Richard Mingorance, SVP of Global Marketing |
While operating as the largest food GPO in the world, Entegra has grown to be so much more to the hospitality businesses that rely on it for cost savings and procurement strategies. It’s become a true strategic partner in helping fuel growth for operators.
SVP of Global Marketing Richard Mingorance answered a few questions on how working with a GPO can help your business prosper beyond purchasing programs.
Why should operators consider using a GPO if they aren’t already using one?
“The significant cost savings on food and supplies you can realize is what drives more operators to explore using a GPO, especially during high inflation periods like we’re experiencing these days. Operators are under more pressure than ever to meet margins; a GPO can help with that. That’s at the heart of it, especially as businesses reach a certain size and have multiple locations and need to start managing their inventory and spend.”
What can Entegra do beyond saving on food purchases?
“With the challenges presented by issues like inflation, labor costs and worker shortages, hospitality businesses need a performance partner that can set the table with additional solutions. And Entegra does just that. If you need help reimagining your menu, trying new ingredients or food trends or streamlining your kitchen operations, our culinary services team at the Entegra Performance Kitchen can work with you.
“Through our advisory services, we can help you achieve savings in other, high-cost areas like labor and energy. Our data and digital services also give you insight into your spend, helping you make the best decisions about future purchases and potential savings.
“Entegra helps you maximize savings and take advantage of growth opportunities that can result from having that extra budget from saving on most of the items you need to run your business.”
How does Entegra deliver on its promise to boost the performance of hospitality-driven businesses?
“From cost savings programs to Entegra’s advisory services, a GPO can serve you in so many ways. For example, in your back-of-house operations, Entegra can optimize your workflows, analyze your menu, help you staff up for events or curb food waste. These operational efficiencies help you meet your margins and improve your performance. Some other ways include:
- Helping set and achieve sustainability goals
- Finding diverse suppliers
- Preparing your operations for disasters
- Elevating the guest experience through culinary services
“And we’re there for you all along the way. When you decide to partner with Entegra, you’ll work with a representative who will become part of your team. They can help you look for additional savings through rebates and LTOs.”
How does Entegra communicate pricing changes? How do they keep operators informed about the conditions impacting supply and pricing?
“Knowledge is power. That’s why we communicate product and pricing changes and updates quickly, making sure you have all the latest information you need to maximize your budget, adjust to supply chain issues or take advantage of LTOs.
“Pricing changes are communicated in multiple ways:
- Pricing and program alerts. Emails with actionable updates that can impact your bottom line.
- Entegra News. Supply news that presents a wide range of updates to help you take advantage of additional savings opportunities and more.
“In addition to the timely product and pricing updates we send out, we also publish monthly newsletters with resources and reports, helping you plan for the future while managing costs in the present.”
How can your performance grow with a partner like Entegra? Call us at 833-955-1490 or contact us to get more information about putting Entegra’s purchasing power and business performance improvement solutions to work for you.
December 01, 2023